How It Works | Ben Hersh Estate Sales - Your Guide to Seamless Estate Liquidation

 

How Ben Hersh Estate Sales Works – Estate Sale Process Explained

This video explains the Ben Hersh Estate Sales process, guiding homeowners through estate liquidation with professional staging, pricing, marketing, and sale management. Whether you're downsizing, handling an estate, or liquidating assets, our team ensures a seamless and stress-free experience.

How It Works

At Ben Hersh Estate Sales, we strive to make the estate liquidation process seamless and stress-free. Here's a step-by-step guide to how our process works:

1. Consultation

The first step in our process is a complimentary consultation. One of our knowledgeable staff members will visit your property, conduct a walkthrough, and discuss the most suitable options for your needs. This consultation is always free of charge.

2. Choose a Sale Date

We collaborate with you to schedule the sale at an optimal time, ideally close to the property’s closing date. This timeline allows us to:

  • Advertise effectively.

  • Stage and price items appropriately.

  • Help manage post-sale tasks efficiently.

3. Photographs, Advertising & Marketing

We understand that strong advertising is crucial to a successful sale. Approximately two weeks before the sale:

  • A team member photographs all items included in the sale.

  • We prepare a comprehensive marketing and advertising campaign to showcase your items to the right audience.

  • During your consultation, we will outline our advertising strategies, which include multiple channels and platforms.

4. Staging & Pricing

Our team ensures your items are displayed to attract buyers and maximize returns:

  • We bring tables, tablecloths, displays, and clothing racks to professionally stage your home.

  • Items are tagged with prices based on current resale market value, leveraging our decades of professional experience and access to pricing databases.

  • The estate sale environment ensures you achieve the highest possible returns in the shortest period.

5. Sale Execution

Our sales typically take place on weekends, starting at 10:00 AM. Since clients are not present during the sale:

  • We provide detailed progress reports at the conclusion of each sale day.

  • Our team handles all aspects of the sale to ensure its success.

6. Post-Sale Services

At the conclusion of the sale:

  • We provide a detailed accounting and settle up with you.

  • For remaining items, we discuss donation options and provide an estimate for cleaning out and hauling away any unsold items.

  • Our goal is to leave the property broom-swept and ready for closing.

Ready to get started? Contact us today to schedule your complimentary consultation!